Tag Archives: online marketing

How to cook up the right blend of social media content

social media content

Adam Selig, founder and managing partner at content curator Lumentus, reflects on how agents’ social media marketing strategies have evolved in recent years. Sharing a balanced blend of personal content and business content is essential to success on the likes of ...

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Imprev rolls out new Craigslist display ad workaround

Marketing

When Craigslist got rid of enhanced listings in November, many real estate agents were forced to pull back on one of their main marketing channels. The online classifieds giant prevented agents and other advertisers from including links in their Craigslist ...

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Easy ways to boost real estate referrals

easy ways to boost real estate referrals

If you don’t keep in touch, don’t assume past clients will remember the great service you provided. We know from studies conducted by the National Association of Realtors that a large percentage of buyers and sellers get their agent from ...

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Facebook leads connect with idea, location, lifestyle, not your profile picture

Facebook 'likes'

Let’s identify the typical real estate agent’s Facebook page: a profile picture matching that of the agent’s business card; a stock photo of a luxury home as the cover page; posts of links to the agent’s listings; an article about ...

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SEO strategies: Going beyond Google Analytics to discover keywords to go after in 2014

SEO strategies: Going beyond Google Analytics

This post by Tammy Emineth, Content Marketer, SEO Teacher at Personal SEO – Website SEO and Real Estate Marketing in Marysville, Wash., was originally published on ActiveRain.  SEO is getting more and more complicated and Google is making it harder for all us ...

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Best Facebook business pages are like zombies

Online Marketing

Zombies. You know they are the monster du jour, right? From “The Walking Dead” to “World War Z” to the “Zombie Apocalypse.” We all think zombies are dead and evil and must be destroyed. But in order to destroy something, ...

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